AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week Thread-level signal was thin this week, so the more useful read is on Reddit's role in AI answers rather than any single discussion. New data keeps putting the platform at the center of how answer engines source infor

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The story practitioners keep circling back to is the ChatGPT citation collapse, and this week it stopped being a Reddit-only story. Citations per 1,000 ChatGPT answers have fallen sharply since early August not just f

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The story dominating SEO and GEO discussion spaces this week isn't a hot take, it's a correction. ChatGPT's citation rate for Reddit collapsed somewhere between 73% and 86% over a matter of days in mid-August, and the

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The loudest thread in r/SEO wasn't about tactics. It was about a deadline. On September 15, Cloudflare's default settings start blocking "mixed-use" crawlers, the ones that blend search indexing, agent retrieval, and

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The loudest conversation on Reddit this week isn't about what to do in AI search — it's about what just happened to a platform AI search depends on. ChatGPT Search dropped its citation rate for Reddit content by rough

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The dominant conversation in the SEO and marketing communities this week has two storylines running in parallel, and they're both rooted in the same underlying anxiety: AI is changing where and how brands get discover

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week This week on Reddit, the conversation in r/SEO and r/digital_marketing split between two frustrations that have been building for months: "I implemented all these GEO tactics and can't see a difference" and "my traffi

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The number one question in AI search communities this week is still the measurement question, and it's getting louder: how do practitioners actually track whether their brand is being cited in ChatGPT, Perplexity, and

AI search is changing how brands get found, recommended, and trusted. This week: measurement anxiety hits both Reddit and LinkedIn, the Previsible AI traffic study reshapes the GEO conversation, and the Yelp-OpenAI deal changes local search strategy.

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The conversation on Reddit this week had a specific texture: practitioners who understand what GEO is now, but are stuck on the next question. "How do I prove this to my CMO?" was the thread underneath dozens of diffe

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The practitioner community this week isn't asking "what is GEO" anymore — they're asking whether it works. That's a meaningful shift. The conversation has moved from orientation to skepticism, and the loudest version

AI search is changing how brands get found, recommended, and trusted. Each week, we pull signal from Reddit, LinkedIn, and industry research to track what's actually moving in the space. Here's what caught our attention this week. What Reddit is saying this week The dominant conversation on r/SEO and r/bigseo this week was measurement — specifically, how to measure AI search performance when there's no agreed-upon standard and every tool reports something different. The frust